Instant messaging, often shortened to simply "IM" or "IMing," is the exchange of text messages through a software application in real-time. Im differs from ordinary e-mail in the immediacy belonging to the message exchange and also makes an extended exchange simpler than sending e-mail back and forth. Most exchanges are text-only, though popular services, such as AOL, MSN Messenger, Yahoo! Messenger and Apple's iChat are now allowing voice messaging, file sharing and even video chat when both users have cameras. Some IM applications can use push technology to provide real-time text, which transmits messages character by character, as they are composed. More advanced instant messaging can add file transfer, clickable hyperlinks, Voice over IP, or video support.

The WhatsApp messaging application is the widely used instant messaging application utilised for sending individual and group messages with the contacts- features the familiar made life simpler for especially those that are always on the move. Involved with a cross-platform mobile messaging app makes it possible for you in order to change messages with no to pay for SMS. In addition to basic messaging customers can create groups, send each other unlimited images, video and audio media messages.

You can send a large amount of messages with no limits. It's available for all smartphone platforms including iPhone, Android, Windows Mobile, Nokia, Blackberry, Symbian. Everyone is using it since don't ought to go together with a website to fill in details or confirm your identity to use it. That needs your mobile number and you are done!

Better features than traditional SMS/MMS

WhatsApp supports many different message types, from simple text to pictures to audio paperwork. Usually a MMS message would cost a decent bit cash to send, so really that these can be brought to as many customers and prospects anyone like for gratis is extremely.

You in addition be send GPS location of your stores! Product videos, Product images and audio messages (a short personal message from your CEO may be sent to multiple clients and prospects at one go!) amazing App supports just everything. You can start your own WhatsApp group and can invite your clients and prospects to hack whatsapp messages join, or may possibly create an inside marketing group which be of benefit you keep in touch with your campaign peers 24/7.

So WhatsApp as a campaign tool can achieve everything an authentic e-mail or SMS campaign could can do. To top all of it Whatsapp is close to the heart, people can't placed their hands off their phone because of the particular App. Hence any message communicated through this medium has the immediate and maximum outreach.